The recent strike at the Liquor Control Board of Ontario (LCBO) has caused a stir among those who are “sober curious.” With the LCBO employees on strike, many people are taking this opportunity to explore the world of non-alcoholic beverages.
For those who are unfamiliar, the sober curious movement is a growing trend of individuals who are choosing to abstain from alcohol or reduce their consumption. This can be for a variety of reasons, including health, wellness, or personal preference.
With the LCBO strike, many people are finding themselves without their usual alcoholic beverages and are turning to alternative options. This has led to an increase in sales of non-alcoholic drinks, such as mocktails, non-alcoholic beer and wine, and other alcohol-free options.
According to a recent survey by the Canadian Centre on Substance Use and Addiction, 43% of Canadians are interested in trying non-alcoholic drinks. This strike has provided the perfect opportunity for them to do so.
For those who are looking to try something new, there are plenty of options available. Many restaurants and bars are offering creative mocktails and non-alcoholic cocktails, giving people a chance to experience the social aspect of drinking without the alcohol.
In addition, there are a growing number of non-alcoholic beverage companies, such as Seedlip and Kin Euphorics, that are creating sophisticated and flavorful options for those who are looking for an alternative to traditional alcoholic drinks.
The LCBO strike has also brought attention to the fact that there is a demand for non-alcoholic options. This could potentially lead to more variety and availability of non-alcoholic drinks in the future.
However, it is important to note that the strike has also caused inconvenience for many LCBO employees and customers. The LCBO is a major source of revenue for the province of Ontario, and the strike has resulted in a loss of sales and tax revenue.
The strike is ongoing, and it is unclear when it will be resolved. In the meantime, the sober curious movement continues to gain momentum, and the LCBO strike has provided an unexpected opportunity for those interested in exploring non-alcoholic options.
In conclusion, the LCBO strike has sparked a conversation about the growing trend of the sober curious movement and has given people a chance to try new and exciting non-alcoholic beverages. While the strike has caused inconvenience for some, it has also shed light on the demand for non-alcoholic options and the potential for growth in this market.
